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Increased Competitive Advantage


Cradle to Cradle Design raises the bar for intelligent design of products and services. Our approach keeps our clients ahead of the curve, driving an environmentally and economically sustainable agenda. By implementing eco-effective design strategies, companies move beyond regulatory compliance to true intelligence and sustainability. Competitors with less foresight are left behind. Companies that design products intelligently can even become advocates for, and benefit from, legislation that promotes environmental and human health, while their competitors struggle to comply.

For example, by looking beyond government regulations to truly intelligent and sustainable design criteria, the Climatex Lifecycle fabric MBDC designed for Rohner Textil has set new industry standards. Other companies are still trying to catch up to Rohner, which began licensing the Climatex Lifecycle technology to its competitors in 1999.

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