Inspiring goals, combined with good design, can help companies do more good, instead of just less bad, argues William McDonough
Category Archive for ‘Blog’
Carnegie has been on a seven-year journey to create the world’s first bio-based interior textile that doesn’t compromise performance, value or aesthetics.
Playworld Systems, a leading manufacturer of imaginative playground and fitness equipment, is committed to measurably reducing its impact on the environment. The company’s aggressive action to eliminate polyvinyl chloride (PVC) helped Playworld Systems become the first and only playground manufacturer to have its products Cradle to Cradle Certified Silver.
In an effort to chronicle the sustainability movement through McDonough’s eyes, Stanford University Libraries has engaged in a unique experiment by creating the academic institution’s first “Living Archive.”
This article is the second in a three-part series exploring the challenges manufacturers face to design healthier products and the resources available to help them avoid chemicals of concern. Each post will focus one of the three phases in the Cradle to Cradle framework: inventory, assessment and optimization.
The family-owned company creates high-quality architectural products out of local Yellow Poplar bark that is reclaimed from the logging industry. All aspects of the company operations were modeled on Cradle to Cradle® principles.
-By Tish Tablan & Stacy Glass – It is not as easy as it may seem for a manufacturer to disclose to the public a complete list of all product ingredients. Manufacturers may not actually know everything that is in their products, and they need cooperation from the entire supply chain in order to inventory all the ingredients. Suppliers of chemicals, plastics and other component materials are understandably protective of their proprietary formulations, and there is little incentive for them to share their ingredients with their customers.
–By Tish Tablan- Recent commitments by major consumer brands will hopefully have a ripple effect in their industries and inspire more companies to follow suit. These formulation improvements can be critical for businesses to win over customers in a climate where environmental and consumer advocacy groups are becoming more vocal about seeing these changes happen.
-By Tish Tablan- MBDC recently spoke with Ecovative Environmental Director Sam Harrington about how the company was inspired by Cradle to Cradle® principles to grow packaging, and the huge promise of mushroom technology to disrupt the plastic industry, not just in packaging but across applications.
-By Cal Trepagnier- McDonough Braungart Design Chemistry (MBDC) recently went through the process of reviewing its own purchases of renewable energy certificates (RECs) and carbon offsets, and learned some lessons along the way. As it can be an involved process, we’d like to share what we took away from the process — and hope you will benefit from our experience in the marketplace.