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Material ConneXion, MBDC and EPEA Announce Strategic Collaboration Partnership Establishes Global Platform for Cradle to CradleSM Materials and Design

(9/19/07) NEW YORK, NY - Material ConneXion, Inc., McDonough Braungart Design Chemistry, LLC (MBDC) and the Environmental Protection Encouragement Agency (EPEA) announced today a groundbreaking strategic collaboration to create a global platform for developing innovative sustainable materials and products. Together, they will provide services that will help companies expand their ability to innovate and create higher quality, more sustainable products and processes,while increasing their profitability.

Read the press release.

Environmental Science & Technology Publishes Article on Cradle to Cradle Design & Green Engineering

(12/4/03) The December 1, 2003 issue of Environmental Science & Technology published an article co-authored by MBDC's William McDonough and Michael Braungart, the White House Office of Science and Technology Policy's Paul T. Anastas, and US EPA's Julie Zimmerman, titled "Applying the Principles of Green Engineering to Cradle-to-Cradle Design."

View the abstract and full article on the Environmental Science & Technology website.

Shaw Industries Announces New Environmental Policy to Drive Manufacturing Processes

(12/4/03) Shaw Industries Inc., a Berkshire Hathaway company and the world's largest carpet manufacturer, has adopted an unprecedented new environmental policy, committing to developing sustainable carpet products that can be continually broken down and reused again, returning carpet to carpet through closed-loop or "cradle-to-cradle" recycling.

Read the press release.

Republic Windows & Doors Engages MBDC to Move to Eco-Effective ´Cradle-to-Cradle´ Design Model

(12/2/03) Chicago-based Republic Windows & Doors announced a new relationship with MBDC, in a collaborative effort to redesign the manufacture of windows using innovative cradle-to-cradle design principles.

Read the press release.

Herman Miller's Mirra Chair Honored as a 2003 Top-10 New Green Building Product

(11/12/03) BuildingGreen, Inc., publisher of the GreenSpec® Product Directory and Environmental Building NewsT, named Herman Miller's Mirra chair as one of its 2003 selections of the Top-10 new green building products. The Mirra was designed using Herman Miller's new Design for Environment (DFE) principles, developed in cooperation with MBDC.

Read the press release.

BASF Announces MBDC Study of Styropor® EPS Insulating Products

(11/12/03) BASF has announced a collaboration with MBDC to assess the environmental attributes and 'cradle-to-cradle' potential for its Styropor insulation.

Read the press release.

Six Hours of W. McDonough Interviews ("The Monticello Dialogues") Now Available from New Dimensions

(10/31/03) The New Dimensions World Broadcasting Network has just made available a CD set containing six hours of host Michael Toms's interviews with William McDonough, known as "The Monticello Dialogues." Whether you have heard portions of the interviews on New Dimensions Radio, or this is new to you, this is a great opportunity to own an extended set of discussions with William McDonough on his vision for a cradle-to-cradle future, and how it is beginning to come about.

"Anyone interested in the future of the planetary ecosystem and how it's possible to create sustainablity and abundance simultaneously need to listen to Bill McDonough," says host Michael Toms. "He is visioning outside the box and, indeed, is reinventing the box."

Purchase the CD set online, and visit the New Dimensions website to learn more.

EPA/MBDC Recognize Two Winners of Cradle to Cradle Design Challenge for Their Innovative Packaging Design

(10/13/03) EPA, in partnership with McDonough Braungart Design Chemistry (MBDC), today announced the two winners of the Cradle to Cradle Design Challenge for E-Commerce Shipping Packaging and Logistics at the PackExpo in Las Vegas. Both winners identified innovative packaging and design solutions to reducing the environmental impacts associated with shipping books purchased online. They created packaging that can be reused, recycled, or composted, viewing all materials as nutrients for technical or biological systems.

"The Design Challenge has shown us that the door is wide open for exploring, identifying and developing innovative and environmentally sound packaging solutions," said Robert Springer, EPA's Director of the Office of Solid Waste. "What's more is that these are tangible solutions that we hope the packaging industry can soon implement." Springer and William McDonough, architect and co-founder of MBDC, presented the winners with awards at the Pack Expo conference.

One of the direct results of the Design Challenge is that the cradle-to-cradle approach is being explored by members of the packaging industry. They have begun to meet to discuss forming a working around these concepts. "This is the type of follow through that EPA is looking for—taking an innovative idea, which makes sense both financially and environmentally, and moving collaboratively between members of the packaging supply chain—to develop environmentally beneficial systems for the delivery of goods and services," said Springer.

The winning professional entry represents a collaborative effort between Microsoft (WA), Allen Schluger Company (NYC), and Shorewood Packaging (NYC). The designers created a "Bevelope" with 100 percent post-consumer content paperboard. The winning stduent entry came from a team from the Art Center College of Design (Pasadena, Calif.). In an entry called KNF (Keep it Nature Friendly), the students detailed how to couple kenaf, a relatively new paper material, with the traditional concept of the Japanese Furoshiki, a traditional method of wrapping that dates back to the 8th century.

For more information read the entire EPA press release, visit the design challenge website (http://www.mbdc.com/challenge), and view the displays of the finalists' entries from PackExpo Las Vegas (http://www.epa.gov/oswer/docs/iwg/cradle.pdf).

Columbia Business School Awards William McDonough the Botwinick Prize for Ethical Practice in the Professions

(9/18/03) - Columbia Business School has announced that architect William McDonough is the 2003 recipient of the School's prestigious Benjamin Botwinick Prize in Ethical Practice in the Professions. The award recognizes McDonough's leadership in the areas of sustainable development and the environment in business and design. This is the first year that a designer has won the award. McDonough received the award on Tuesday, October 7, at a ceremony attended by Columbia Business School students, faculty, and alumni. The event helped launch the School's new ethics curriculum and reiterate the importance of social and environmental accountability in today's global business environment.

Read the entire press release.

Cradle to Cradle Design Challenge Winners Announced and Exhibited at PackExpo

(9/8/03) At a press event at PackExpo Las Vegas on October 13th, William McDonough will announce the winners of the EPA/MBDC Cradle to Cradle Design Challenge for E-Commerce Shipping Packaging and Logistics. Each winner will receive a certificate and award from the EPA. The results of this design challenge could offer the packaging industry fresh and valuable new concepts for the design of e-commerce packaging and related systems, successfully addressing the environmental impact of packaging.

Winning entries in the design challenge will be on display in booth 5624 of Exhibit Hall S1 through the duration of PackExpo, October 13-15.

For more information, see the design challenge website :
http://www.mbdc.com/challenge

Shaw Industries Receives Presidential Green Chemistry Challenge Award

(6/24/03) MBDC congratulates Shaw Industries, which recently received a Presidential Green Chemistry Challenge Award from EPA for the company's EcoWorx carpet tile backing and Eco Solution Q carpet yarn. In a ceremony held at the National Academy of Sciences in Washington, Shaw was given the award for its use of technology and chemistry to benefit the environment, as exemplified in the EcoWorx and Eco Solution Q products. Both William McDonough and Michael Braungart were included in the Shaw team that was given the award. Having initially developed this backing and yarn combination for its inherent recyclability and other environmental attributes, Shaw then engaged MBDC to assess each ingredient in the products using the Cradle-to-Cradle Design Protocol, to assure maximum environmental and human health benefits. The Presidential Green Chemistry Challenge Award has been given annually since its introduction in 1996.

Find out more at Shaw's website, or the EPA Presidential Green Chemistry Challenge's website:
http://www.shawcontract.com; http://www.epa.gov/greenchemistry/dsca03.html

Shaw and Wm. McDonough Introduce Carpet Tile Collection at Neocon

(6/16/03) On Tuesday morning, June 17th, William McDonough will be at the Shaw booth at Neocon to introduce A Walk in the Garden: The William McDonough Design Portfolio. The carpet tile collection shows patterns drawn from photographs Mr. McDonough took on a visit to china, and is made from chemicals and materials that are being screened by MBDC's Protocol for their healthy cradle-to-cradle benefits.

If you're at Neocon, be sure to visit Shaw's booth and see the designs.

Find out more about the William McDonough Design Portfolio at Shaw's website: http://www.shawcontract.com/html/html/collections_html/sha_coll_garden.shtml

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